Nike • Air Max Day
Air Max Day - Custom retail experience in The Grove & Undefeated, LA

Validation & Feedback:
• Continuing the success of “Nike by NYC” In May 2017, Nike held two custom retail pop-ups in LA celebrating Air Max Day. One was at The Grove and the other was at Undefeated La Brea.
• Air Max Day is an annual celebration of Nike’s most iconic silhouettes from the Air Max line. I helped debug the software, test the interface, and set up the kiosks the night before at the Nike store in The Grove.
• Attending the event during the day, provided live real time insights into product success rates. It was valuable to witness customers using the interface with ease, sharing thoughts and feedback on personalization, and expressing excitement to purchase exclusive customized Nike products.

Debugging and setup, Nike Air Max Day The Grove Los Angeles location







Air Max Day pop-up location The Grove, Los Angeles






Nike X Undefeated Air Max Day pop-up location La Brea Los Angeles


Air Max Day - Nike 2017